Feeds:
Posts
Comments

Posts Tagged ‘identity’

5 Best Practices of Today’s DJ

Posted in Be Found, Branding, Mix CDs, Professionalism, promotion, Publicity, scene, SMS, social networking, Technology, Text Messaging, Websites, tagged , , , , , , , , , , , , , , , , , , , , on February 8, 2012| 26 Comments »

To continue to obtain and maintain DJ gigs in today’s market is not an easy task. The scene is flooded with many talented DJs and standing out can be difficult. I’ve have come up with five simple best practices for DJs that will always keep you in the game: (more…)

Read Full Post »

Collective Promotion: When fans become promoters

Posted in Branding, Mix CDs, Photos, Professionalism, promotion, Publicity, scene, social networking, venues, Video, tagged , , , , , , , , , , , , , , on June 21, 2010| 10 Comments »

I just got back from playing in Atlanta where I witnessed true unity in Deep House.  Even in the largest American cities, it can still be very difficult to throw successful Deep House events. There are simply not enough fans to go around for several events on any given night. We’re all getting older and not enough potential, young fans are finding us. Atlanta is a smaller city than Chicago, New York and L.A. and they don’t have as many large scale Deep House events. However, once a month Stan Zeff throws an event called “Tambor” featuring some of the best producers/djs around today and people just seem to come together to support this special night by collectively creating an enormous amount of anticipation. (more…)

Read Full Post »

Promoting via FaceBook: Types of pages and tips for using them

Posted in Photos, Professionalism, promotion, Publicity, social networking, Technology, Video, tagged , , , , , , , , , , on April 21, 2010| 12 Comments »

FaceBook has quickly become the leading social network and one of the best ways to find and interact with friends. For DJs, FaceBook has become much more than a way to catch up with friends from high school. It has become a major marketing vehicle for promoting yourself as an artist as well as your events. In my eyes, FaceBook wins hands down as the best social network site for DJs. But if you really know how to use it, you can also promote your music production, mixes, and even manage your fans. Here is a breakdown of the different types of pages you can have and how to use them: (more…)

Read Full Post »

The Anatomy of a Mix CD

Posted in Breaking Music, identity, Mix CDs, promotion, Publicity, tagged , , , , , on March 4, 2010| 33 Comments »

If you’re trying to break into the DJ business or if you’re already in it and want to get more work, then you should already know you need a solid demo mix CD. Putting together the right mix is no easy task. In fact, it’s like a work of art. This CD will represent you, your style and vibe. It can turn someone into a new fan or even inspire another DJ. It can also turn someone completely off. So do you just push record and start mixing? Some do however I see things quite differently. (more…)

Read Full Post »

More than a DJ: It takes more than talent

Posted in promotion, Publicity, scene, SMS, social networking, Text Messaging, tagged , , , , , , on February 5, 2010| 12 Comments »

There are talented DJs across the globe and Chicago certainly has no shortage. However, in today’s market it takes a lot more than talent to stand out. I can’t tell you how many DJs have come up to me over the years saying; “When are you going to put me on.” My answer; “What are you going to bring to the event?” They then say “I’m gonna rock the party!” I respond; “and what else?” Then they often look puzzled and reply “What do you mean?” And that is the problem. (more…)

Read Full Post »

Older Posts »