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Posts Tagged ‘Professionalism’

5 Best Practices of Today’s DJ

Posted in Be Found, Branding, Mix CDs, Professionalism, promotion, Publicity, scene, SMS, social networking, Technology, Text Messaging, Websites, tagged , , , , , , , , , , , , , , , , , , , , on February 8, 2012| 26 Comments »

To continue to obtain and maintain DJ gigs in today’s market is not an easy task. The scene is flooded with many talented DJs and standing out can be difficult. I’ve have come up with five simple best practices for DJs that will always keep you in the game: (more…)

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WMC Survival Guide

Posted in Apps, Mix CDs, Professionalism, promotion, WMC, tagged , , , , , , , , on January 13, 2011| 11 Comments »

A major part of marketing yourself as a DJ is being where things happen and the annual Winter Music Conference (WMC) in South Beach, Miami is definitely one of the key events to market oneself. WMC has been running for over 25 years now and every March thousands of DJs, producers, vocalists, promoters, club owners, record company execs and music fans converge on South Beach to network, promote and of course….to party!  But with over 400 events in five days, it can be quite overwhelming if you don’t know what you’re doing. This March 2011 will be my eighth consecutive conference. While I have friends who have been going since the beginning, I’ve picked up quite a few tips over the last eight years to share with you. (more…)

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Collective Promotion: When fans become promoters

Posted in Branding, Mix CDs, Photos, Professionalism, promotion, Publicity, scene, social networking, venues, Video, tagged , , , , , , , , , , , , , , on June 21, 2010| 10 Comments »

I just got back from playing in Atlanta where I witnessed true unity in Deep House.  Even in the largest American cities, it can still be very difficult to throw successful Deep House events. There are simply not enough fans to go around for several events on any given night. We’re all getting older and not enough potential, young fans are finding us. Atlanta is a smaller city than Chicago, New York and L.A. and they don’t have as many large scale Deep House events. However, once a month Stan Zeff throws an event called “Tambor” featuring some of the best producers/djs around today and people just seem to come together to support this special night by collectively creating an enormous amount of anticipation. (more…)

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Promoting via FaceBook: Types of pages and tips for using them

Posted in Photos, Professionalism, promotion, Publicity, social networking, Technology, Video, tagged , , , , , , , , , , on April 21, 2010| 12 Comments »

FaceBook has quickly become the leading social network and one of the best ways to find and interact with friends. For DJs, FaceBook has become much more than a way to catch up with friends from high school. It has become a major marketing vehicle for promoting yourself as an artist as well as your events. In my eyes, FaceBook wins hands down as the best social network site for DJs. But if you really know how to use it, you can also promote your music production, mixes, and even manage your fans. Here is a breakdown of the different types of pages you can have and how to use them: (more…)

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Practice Safe TEXT: Wut U shld kno B4 U TXT

Posted in Professionalism, promotion, SMS, Text Messaging, tagged , , , , on January 12, 2010| 5 Comments »

The coolest thing about text message marketing is that just a few years ago I couldn’t have written this article because the concept didn’t even exist. As technology continues to develop, so do the ways in which we use it.  Today, many people have unlimited text plans on their cell phones and in many cases actually like getting text updates and event info. However, there are still a lot of people who don’t like it. So what are the “best practices” for text message marketing? (more…)

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