To continue to obtain and maintain DJ gigs in today’s market is not an easy task. The scene is flooded with many talented DJs and standing out can be difficult. I’ve have come up with five simple best practices for DJs that will always keep you in the game: (more…)
Archive for the ‘Be Found’ Category
5 Best Practices of Today’s DJ
Posted in Be Found, Branding, Mix CDs, Professionalism, promotion, Publicity, scene, SMS, social networking, Technology, Text Messaging, Websites, tagged create, dj, duplicator, e-mail, facebook, identity, marketing, mix, music, networking, Photos, Professionalism, promote, promoters, promotion, scene, SMS, social networking, support, Technology, website on February 8, 2012| 26 Comments »
App Marketing: Is this the next big thing?
Posted in Apps, Be Found, identity, Media Kit, promotion, Publicity, social networking, Technology, tagged Apps, identity, marketing, promotion, social networking, Technology on December 18, 2009| 4 Comments »
With the iphone now having over 100,000 apps and Blackberry and the new Droid phone starting to catch up, more and more people are jumping in the game. Not just companies with apps for business, games, and social networking, but also DJs and record labels. Is this the wave of the future? (more…)
What’s in a name? The use of the DJ “stage name”
Posted in Be Found, Branding, identity, Logos, Professionalism, promotion, Publicity, tagged DJ Names, identity, logo, marketing, Professionalism, promotion on December 14, 2009| 9 Comments »
There are many DJs out there who perform under a “stage name” or an alias. For some their stage name has been a key component to marketing themselves through the roof. For others, well it’s possibly been the main thing that has held them back. So is it worth the risk? It’s ultimately all about your identity and how you want to seen….or remembered. (more…)
Is there such a thing as “Over Promotion”?
Posted in Be Found, promotion, social networking, tagged e-mail, facebook, flyers, myspace, promotion, SMS, social networking, test messaging on October 29, 2009| 4 Comments »
We all know of McDonald’s and everything on their menu yet they still run TV spots like there’s no tomorrow. Why do they need to do this? It’s not because you don’t know who they are, but to stay ahead of the competition and remain first in your thoughts for fast food. They show you the “what’s new” in terms of specials, contests, etc. As DJs, we should constantly have a “what’s new” in our careers; new events, releases, mixes, and other projects and involvements. And unlike McDonalds, not everyone knows who we are so we should also be recruiting new fans every chance we get. Even though I believe we need to promote ourselves heavily, “over promotion” does exist and I am quite guilty of it…but does it do more harm than good?
Finding the venues, promoters and the “scene”
Posted in Be Found, Contacts, Mix CDs, promotion, social networking, tagged CDs, Contacts, e-mail, facebook, marketing, promoters, promotion, scene, social networking, venues, website on August 17, 2009| 12 Comments »
I’ve been asked to write about how to find key contacts in the “scene.” This is subjective to your region and style of music that you’re looking to spin. It may be easier in some areas than in others. However, I assume that most DJs know and support their local scene. An aspiring DJ should be doing this already or their chances of landing gigs will be considerably low. (more…)
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