Professionalism refers to one’s professional status, methods, character, or standards (dictionary.com). This is also reflected in attitude. A DJ’s professionalism can have a huge impact on bookings and even fans. Let’s look at some examples of how this can impact a DJ’s career. Continue Reading »
DJs who are not as busy as they would like to be may have painted themselves into a corner. If you only play in one market, or on one side of the town, or even one style of music, then it’s going to be hard to keep a regular schedule. Continue Reading »
Posted in Branding, identity | Tagged dj, house, house music, identity, marketing, networking | 7 Comments »
As technology becomes more accessible to people, more video footage of DJs and events are popping up all over the web. This gives us a new opportunity to market ourselves and our music in ways we couldn’t before without spending thousands of dollars. Continue Reading »
Posted in Branding, Media Kit, Video | Tagged dj, house, house music, identity, marketing, music, promotion, Video | 2 Comments »
I have a major pet peeve with illiterate bios. Bios with broken English do not scream “BOOK ME.” On the flipside however, one isn’t usually hiring a DJ because of their excellent use of grammar. I still wouldn’t take a chance on that and get help if you’re having a hard time with it and always have someone give it a second read before you put it out there. It is far more professional to have a well-written bio. Continue Reading »
Posted in Media Kit | Tagged bio, biography, dj, identity, marketing, website | 34 Comments »
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